Mode Online!
October 13, 2008 by Tom
Ugly Betty has always revolved around fictional Mode Magazine. Now, the good folks at ABC have given Mode a presence online! At ModeNY.com , the look is definitely the same as the glossy, and hilarious to boot.
Right now, the site contains the “current” cover (an over-the-top tacky “Fashion From The Front Line”), beauty and fashion tips, an on the street section called “Mode on the Road”, a blog from our favorite receptionist Amanda Tanen Sommers, a look at “past” covers, and the letter from the editor, which (since this is the premiere issue) was written by Wilhelmina.
All of it is pretty funny – especially Amanda’s blog. A few nuggets:
“…as the receptionist I am THE face of Mode. I am the first person people see when they come in. You can’t just put any random chick in that chair. I mean, do you know what would happen if Dolce or Gabbana walked in and saw some girl with glasses and braces eating a chalupa? Disaster. Not that I’m talking about anyone in particular. It’s totally hypothermical.”
“I love making people feel bad about themselves. But only when they deserve it. Like when someone doesn’t hold the elevator door for me. Or their outfit clashes. Or when you’re at a swanky party and you want to talk to Shia LaBeouf but Mary-Kate won’t shut her yapper for like two seconds!
But I digest.”
“And then there’s this whole election thing. From what Marc tells me about what he heard on Jimmy Kimmel, a lot of people don’t think Tina Fey is qualified to be Vice President because she’s pretty. Well, as a pretty person, I find that hottist…Maybe people won’t want to blow us up because we’re too good looking. So in conjunction, I say “shame” on all the hottists out there.”
OMG, ABC. PLEASE let Amanda blog more! That part is worth whatever the domain cost you alone!
I’m so happy they’ve done this. In the past, ABC has parked domains that were mentioned on the show (DudeCruise.com and SoCuteItsSick.com are two that come immediately to mind). It’s wonderful that they’ve gone to such effort to make a “real” site, hopefully, they’ll keep it up!
Image: Newscom
I agree with you, this is totally cool. And Amanda’s blog is even better. In that, I’ve also liked this part:
“The paparazzi barely follow me anymore. Marc had to make his boyfriend Cliff take a picture of me sunbathing nude on my roof just to make me feel better. He’s such a good friend. If I could, I would totally gay marry him.”
First, it talks about an interaction between her and Cliff, which we pratically never seen in the series for the moment; second, of course are so sweet the last two sentences about her relationship with Marc.
Absolutely more Amanda’s blog!
Awesome. Let’s hope they keep it up. My only beef with the blog is: no comments section??
2nd Amanda blog is up!
itwsqxwudigyhancwell, hi admin adn people nice forum indeed. how’s life? hope it’s introduce branch