Ugly Betty’s Look Now Officially a Hit

There’s a great article at the New York Daily News about how Betty Suarez’s look, especially the latest version styled by Patricia Field, is a hit in New York and beyond.

Field herself calls Betty’s style “kooky couture.”  What amazes me is that the enthusiasm for Betty’s kooky look has been spilling over into the tents at Bryant Park during Mercedes Benz Fashion Week, on and off the runways.

Designer Catherine Holstein’s Fall 2008 collection featured models in oversize thick-framed black glasses, blunt bangs and tight neat buns. They were hipster librarians in long men’s-style cardigans over vivid yellow, blue and patterned miniskirts.

“The glasses I didn’t expect to be so prevalent in the collection,” Holstein said backstage before her first runway show for Spring/Summer 2009 this week.

“I didn’t mean for it to be geek chic. It did end up that way in the end, and I was more than happy for it to be that way because I think it’s cool.”

She’s stayed with the nerdy theme this year, adding a look inspired by Nintendo pixilation.

The Betty invasion of the fashion world continues:

“I looked at Marc Jacobs’ show from Monday night and I felt like, ‘Wow, that’s a Betty silhouette,’” says Molly Rogers, associate costume designer for “Ugly Betty.” “The colors and the patterns and the mix of everything.”

Now, there are some who might say that the fact that Betty is becoming a fashion icon destroys the spirit of the show, but I would disagree.  Betty has not compromised herself – the world has embraced her as she is.  This is a good thing!

Check out this slide show of ‘Betty Couture” from the runways and on regular New Yorkers!  This is so cool.

What do you think?

Image:Newscom